Vision Pro is an over-engineered “devkit” // Hardware bleeds genius & audacity but software story is disheartening // What we got wrong at Oculus that Apple got right // Why Meta could finally have its Android moment
The Vision Pro launch has more or less done exactly what I had always hoped for, which is to build a huge wave of awareness and curiosity that elevates the spatial computing ecosystem and could ultimately lead to mass-market consumer demand and a lot more developer interest that VR has ever had. Now it’s up to the industry to create enough user value and demonstrate whether this is in fact the future of computing.
Apple’s relentless and uncompromising hardware insanity is largely what made it possible for such a high-res display to exist in a VR headset, and it’s clear that this product couldn’t possibly have launched much sooner than 2024 for one simple limiting factor — the maturity of micro-OLED displays plus the existence of power-efficient chipsets that can deliver the heavy compute required to drive this kind of display (i.e. the M2).
Micro-OLED displays differ from any other previous consumer display technology because they are manufactured on top of a silicon substrate (similar to how semiconductor chips are made). To put the insanity of micro-OLED displays in perspective, the Vision Pro panel has a 7.4x higher pixel density than the latest iPhone and nearly 3x the Quest 3.
The bottom line for me is that we can see a relatively near future where carrying a MacBook Air and a Vision Pro in your backpack could give you a reasonably good workstation, one that delivers enough benefits in the form of productivity gains that you might be willing to wear a headset for a few hours in a café, on an airplane, or even on your couch at home. (This perspective is of course made in complete absence of value-for-money considerations).
Why Tim Cook Is Going All In on the Apple Vision Pro
This was as far from a VR headset as a kid’s Schwinn bicycle is from a Gulfstream G800 private jet. Just as when I scrolled my finger around the wheel of the first iPod or used my finger and thumb to zoom into an image on the first iPhone. With the Vision Pro, I could look at an app icon and simply tap my fingers together, and the app would open. And then it was hanging in front of me. In the clearest resolution I’d ever seen in my life. I could swipe through images with my hands, move things with my fingers. Unlike other VR headsets, where you have to use a controller that feels like you have lobster claws for hands, with the Apple Vision Pro your eyes become the mouse absolutely seamlessly. “It’s mind-blowing,” Cook said to me when I told him about my experience. “We live in a 3D world, but the content that we enjoy is flat.”
And here it is:
I know deep down that the Apple Vision Pro is too immersive, and yet all I want to do is see the world through it. “I’m sure the technology is terrific. I still think and hope it fails,” one Silicon Valley investor said to me. “Apple feels more and more like a tech fentanyl dealer that poses as a rehab provider.” Harsh words, but he feels what we all feel, a slave to our smartphone, and he’s seen this play before and he knows what the first act is like, and the second act, and he knows how it ends.
First impressions: Yes, Apple Vision Pro works and yes, it’s good.
I was HIGHLY doubtful that Apple could pull off a workable digital avatar based off of just a scan of your face using the Vision Pro headset itself. Doubt crushed. I’d say that if you’re measuring the digital version of you that it creates to be your avatar in facetime calls and other areas it has a solid set of toes on the other side of the uncanny valley. It’s not totally perfect, but they got skin tension and muscle work right, the expressions they have you make are used to interpolate out a full range of facial contortions using machine learning models and the brief interactions I had with a live person on a call (and it was live, I checked by asking ‘off script’ stuff) did not feel creepy or odd, it worked.
I wore the Apple Vision Pro. It’s the best headset demo ever.
The video passthrough was similarly impressive. It appeared with zero latency and was sharp, crisp and clear. I happily talked to others, walked around the room, and even took notes on my phone while wearing the headset — something I would never be able to do with something like the Meta Quest Pro.