Andrew Coyle:
Design is not about making things pretty. It’s about making things make sense. Visual design is only one part of that process. Designers think in systems. They organize information. They shape interaction. They reduce complexity. They create hierarchy, not just in pixels, but in meaning. A button isn’t just a button. It’s a decision. It’s a relationship. It’s a promise.
To reduce a designer’s role to “making it look nice” is to misunderstand the craft entirely. The visuals are important—but they are the surface of a deeper logic. The shape of the interface reflects the shape of the thought behind it.
Beauty is not subjective. It’s not a mood or a trend. It’s a form of clarity. It’s coherence made visible.